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Showing posts from November, 2024

The concept of crowdfunding

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 The main reason why people do crowdfunding is often misunderstood. My experience with people nowadays makes me wonder if they truly know why they engage in crowdfunding. I've seen many individuals who set up a campaign page and base all their hopes on the response of their inner circle. Once those people (friends and family) refuse to support them, they give up. You need to understand that crowdfunding means when a crowd (not everyone, but anyone) comes together to fund a project, idea, venture, product, or concept they agree with. With crowdfunding, you are seeking three things: 1. Eyeballs (attention) 2. Funds 3. Opinions These three packages come with crowdfunding. You get to attract more attention to your brand or product, secure funds to bring the project to reality, and receive opinions or validation. Crowdfunding helps you understand people's needs better, improve your product, and focus on the right strategy. Most backers provide feedback that creators can use to unde...

Implement this strategy to get more customers for your business 🔥🔥🔥

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Sometimes, the reason why your marketing isn't converting is simply because you're not doing it well enough or you're giving the lowest minimal dose. The solution to this is to scale it up. Secondly, doing it the wrong way has to do with how well you understand your target audience and how you tailor and personalize your marketing strategies to them. So, what's the secret solution that you can implement to get 10X the customers you're currently getting? Well, that, my friend, is the great customer nurturing funnel. The great customer nurturing funnel helps e-commerce store owners who are hoping to make more sales by focusing their marketing on a specific set of products and nurturing their customers without being pushy. The whole system is set up to give you more control over your business. Here's how to implement it: 1. The first step is to identify the most demanded product or specific products on your website and define your target audience clearly using demo...

How to Set a Realistic and Achievable Campaign Goal

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  Setting a realistic funding goal is one of the most important factors that determine the success of a crowdfunding campaign. You don't want to set it too low, which might make your project seem unintentional, but on the other hand, setting it too high can scare away potential backers. The balance must be maintained. You need to set a funding goal that's both attainable and inspiring to backers. In this blog, I will outline what you should consider when determining your campaign funding goal. So, grab your popcorn! 1. Define Your Project’s Needs Make sure to calculate the minimum amount required to complete your project, including costs, expenses, and contingencies. 2. Research Similar Campaigns Check and analyze successful campaigns in your niche to determine the average funding goals and success rates for projects similar to yours. 3. Assess Your Audience Estimate your target potential supporter base and their willingness to contribute. This will not only help you set the ri...